Sharon has over 30 years of experience in communications and marketing in higher education, non-profits, and broadcasting. At UNC Charlotte’s J. Murrey Atkins Library she directs the planning, implementation, and evaluation of strategic communications and public relations initiatives including marketing, publications, internal communications, social media, and web to effectively promote the Library to students, alumni, donors, and the Charlotte community.
Sharon began her career as an editor and producer for WWBT, the local NBC affiliate in Richmond, Virginia. She moved into non-profit communications at Prevent Blindness Virginia, where she served as the director of public relations and managed the children’s vision screening program. Sharon’s next role was at Virginia Commonwealth University’s Adcenter (now Brandcenter) where she was the communications and student services manager for the award-winning advertising graduate program. Upon moving to Charlotte, NC in 2004 she joined the start-up Charlotte School of Law as its first communications manager, and in 2012 began her current position at Atkins Library. Sharon received a BS in Mass Communications/Journalism from Virginia Commonwealth University.